Red Clay Media makes waves with their database development and customer support principles
Red Clay Media is a powerful direct marketing firm that has become a major figurehead in the industry. Since Red Clay Media’s inception in 1998, the company has rapidly grown, utilizing unique and inventive ways of promoting direct-marketing tactics for a variety of powerful clients.
Red Clay Media acts as a data provider, re-compiler and source engine for its clients. Through its unique approach to direct marketing, Red Clay Media has compiled the largest real estate and consumer database in the nation. The Red Clay database includes approximately 1 billion records in one of the largest single SQL databases in the entire world.
In an effort to stay on top of new emerging fields in direct marketing, Red Clay Media began offering integrated internet marketing solutions in 2007. These new internet marketing techniques work with conventional media outlets in an effort to capitalize on potential brand awareness.
Red Clay Media succeeds where other direct marketing firms fail because it painstakingly integrates various aspects of direct marketing with other marketing options to create a unique and powerful marketing option for its clients. Red Clay media uses advanced data and consumer trend analysis to develop special direct marketing techniques.
Red Clay Media specializes in a variety of direct marketing areas, including direct mail, acquisition services, data analytics, response modeling, creative design, and its newest marketing avenue, internet solutions.
Red Clay Media is worthy of mention in the world of direct marketing because it was one of the few companies to integrate different technological aspects of direct marketing and use them in a professional and responsible way. Red Clay Media is responsible for many successful major corporate direct marketing campaigns, and is continuing to forge a new path in direct marketing theory.